Thursday, March 22, 2012

Microsoft West Region to Hold SMB Licensing Boot Camps

What's the most common joke told by Microsoft presenters in the U.S.? That's easy:

"Everyone knows you'd have to be a fool to talk about Microsoft licensing. Next we're going to talk about Microsoft licensing."

I don't know why, but I've never been very perplexed about licensing. 99% of my frustration comes from getting the right SKUs at Ingram and Synnex. For awhile I was a "Microsoft Licensing Expert." Maybe on the books I still am. But new programs come out all the time, so my knowledge is certainly out of date.

And - more importantly - how you make money in a shifting environment changes over time.
So I was delighted to get this missive from my friend Suzanne Lavine at Microsoft. It's a series of Licensing bootcamps focused on the sales process. I attended a two-day "Solution Sales" training from Microsoft a few years ago. It is excellent.

Suzanne's email:

- - - - -

Are you leaving money on the table?
Are you stumped by the complexity of Microsoft licensing?
Do you want to refresh your Solution Sales Skills?

Join Microsoft for a focused discussion on Solution Selling & Licensing Microsoft Solutions for partners selling into Small & Medium Businesses.

Microsoft Partners:

This power-packed three-hour boot camp is great for client-facing sales managers, account executives, and technical resources who are new in their role or who need a refresher on Microsoft's licensing programs. And, if you're already a Microsoft licensing expert, attend this boot camp and test your knowledge! We will review trends, tools, scenarios and tips to help you and your customers.

In just three hours, you'll learn how to:
- Refresh your Solution Sales Skills
- Grow your business with the right licensing programs for your customers
- Discover techniques to position Annuity with Microsoft Software Assurance
- Enhance your profit margin with best practices
- Understand Microsoft Cloud licensing options for your customers
- Leverage incentives, rebates, financing and promotions to save money
- Connect with local resources and knowledgeable experts
- Gain invaluable insight on how to get more revenue from every sale

Register Today in a City Near You!

Sacramento, CA
Monday, 4/16
1:30pm – 4:30pm PT

Mountain View, CA
Wednesday, 4/18
9:00am – 12:00pm PT

Mountain View, CA
Wednesday, 5/16
9:00am – 12:00pm PT

San Francisco, CA
Thursday, 5/17
9:00am – 12:00pm PT

This event is designed to give you the knowledge you need to advise your customers, save money and build a Microsoft roadmap. Register today!

- - - - -


No comments:

Post a Comment

Feedback Welcome

Please note, however, that spam will be deleted, as will abusive posts.

Disagreements welcome!