Available Now - Newsletter Starter Kit

Just posted in my store - https://store.smallbizthoughts.com/product/newsletter-starter-kit/.

The Newsletter Starter Kit

Perhaps the most powerful marketing tool you will ever have is your monthly client-facing newsletter – But too many small businesses never have one! This handy guide shows you how to create an easy, useful, and low-maintenance newsletter that will serve you for years to come.

This “kit” takes a building-block approach, which makes it very easy to build a quick but effective newsletter month after month. This should be very small task, not an overwhelming challenge. We show you how.

The two greatest pieces of advice that I can give you on marketing are also the two most ignored pieces of advice I ever give.

1. Building your mailing list. Start anywhere. Start with one or two or ten people. Grow it over time – for the entire life of your business. This can be the single greatest asset in your business. Really.

2. Have a regularly monthly newsletter. The people on your list want to hear from you. Be a resource for them. Keep communications open. Give first, and promote a little along the way. This is the best long-term play for bringing money into your company. Really.

Buy Now - only $19.95. Satisfaction Guaranteed.

Why is this advice almost universally ignored? To be honest, it’s not fun, there’s no direct connection to making a sale, and it looks like additional work on top of everything else you’re doing.

This starter kit is intended to give you a simple formula that will help you:

• Produce a good quality newsletter
• With minimal work
• That keeps you in touch with clients and prospects
• And that you will execute on a regular basis
• With a “bonus” section that just might help you increase sales to existing clients!

NOTE: Many of you have seen my weekly newsletter. That is NOT what I’m going to ask you to do here. My newsletter is long and complicated and serves a very specific purpose with a very specific audience, and it would NOT be appropriate for small and medium-sized business clients.

Try this simple, manageable approach. It might just be exactly what you need to create a good, ongoing, sustainable marketing program - Your newsletter.

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NOTE: Small Biz Thoughts Technology Community members can download this right now for free in the Community. Log in and go here: 

https://www.smallbizthoughts.org/member-content/newsletter-starter-kit/

You might also appreciate the Newsletter Setup and Tune-Up Checklist:

https://www.smallbizthoughts.org/member-content/newsletter-setup-and-tune-up-checklist/

This is part primer and part checklist/workshop. Delivered as an 8-page PDF.

:-)