Wednesday, June 06, 2012

Small IT Companies Thrive in a Bad Economy – with Good Marketing

We just put out a major press release about the SMB Online Conference June 26-28. One of the most interesting speakers will be Barbara Dove of Dove Helpdesk.

All of our amazing speakers have great topics - and we have some speakers I guarantee you've never heard before.

For information on this topic, and the rest of the agenda, please visit

Here's that press release:

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Small IT Companies Thrive in a Bad Economy – with Good Marketing

Sacramento, CA, June 6, 2012 – Technology author Karl Palachuk announced that Barbara Dove – a pioneer of IT Help Desk support – will be a featured speaker at the first major Online Conference for Small Business IT Consultants, Managing for Success 2012 in June, hosted by Small Biz Thoughts. She’ll talk about robust email marketing systems that are helping small IT companies thrive during the recession.

Managing for Success 2012 will be held “online” June 26-28, 2012 and features eighteen hours of training for IT professionals, computer consultants, and managed service providers who focus on the Small and Medium Business market.

Dove founded Dove Help Desk in 2003 to provide “outsourced” help desk services to IT service providers. She is the President and CEO. Dove Help Desk is now part of Global Mentoring Solutions, Inc.

“Barbara works with hundreds of companies,” said Palachuk. “As a result, she sees many more examples of successful marketing in a year than most of us see in ten.”

“Marketing has always been important,” said Dove. “But after years of tough economic times, there’s no time or money to waste on programs that don’t work.”

Dove has an MBA and ME in Operations Research from Boston University and a BA in Mathematics from Wilson College. She has a black belt in six sigma and is a practiced Total Quality Management professional. With over 15 years’ experience in senior management positions in service operations, Dove has worked in executive and strategic service management positions at various computer and test equipment companies.

Other conference speakers include Len DiCostanzo and Matt Makowicz. DiCostanzo is the Senior Vice President of Community and Business Development at Autotask. He is responsible for ensuring the continued success of Autotask’s global client base and identifying, building, and nurturing their strategic industry alliances around the world. Makowicz is a business coach and the author of three books: A Guide to SELLING Managed Services; A Guide to MARKETING Managed Services; and A Guide to BUILDING a SALES TEAM.

The conference is “virtual” (online only) and will run 9:00 AM to 4:00 PM each day on June 26-28, 2012. Attendees can choose to listen live or also have access to the recorded sessions. In all, the conference will broadcast eighteen hours of programming in three days. Primary sponsors of the SMB Online Conference include Autotask Corporation, the world's leading hosted IT business management software to streamline and optimize business processes for technology solution providers.

To learn more about Managing for Success 2012, visit

About Dove Help Desk

Dove Live Expert Help Desk makes your staff more productive by using remote access to quickly diagnose and fix desktop and laptop problems. Dove Live Expert Help Desk helps businesses and IT outsourcing firms become more productive by taking care of mundane computer user issues. Your IT staff will be able to maintain their focus on important projects. Your PC users will get back to work faster and be more effective. You will enjoy fast, knowledgeable, courteous service with every communication. For more information, see

About Autotask

Autotask Corporation provides the world's leading hosted IT business management software to streamline and optimize business processes for technology solution providers. Autotask is accessible from virtually any computing or mobile device connected to the Internet and features a world-class API that seamlessly integrates with the other systems and tools that providers rely on to run their businesses. For more information on Autotask Corporation, visit

About Small Biz Thoughts

Small Biz Thoughts is the training and content division of Great Little Book Publishing Co., Inc. Their programs are geared specifically for the Managed Service Provider and SMB Consultant communities. Their focus on future trends has helped them to build a reputation as a trusted advisor to fans and friends around the world. For more information, visit

Media Contact:
Karl W. Palachuk
[email protected]


by Erick Simpson 
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