Saturday, October 10, 2015

What's in a Name? If It's Your Company, the Answer Matters!

Whether you're a brand new company or well established, the name of your company matters. Thankfully, I think new business owners are less likely to give their companies "cute" names than they were 20 years ago.

Here's my latest SOP video on Naming Your Company:

As always, I welcome your feedback there or here. You can subscribe to my channel at

I always use the name "Cousin Larry's Pretty Good Tech Support" when I need an example of a poorly run IT shop. So please don't steal that name!


1 comment:

  1. Continuity is important too though, and I certainly would not enter into the naming game assuming a change was in the works.
    By the way, here in the southwest US, Computer Wizards is just too darn close to Computer Lizards.
    Thanks for the video.


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