Saturday, February 18, 2006

Radio Advertising for SMB Consultants

For just over three months now my company has been doing Radio Advertising. For most SMB consultants, that's very odd territory.

I've spelled out my inspiration (Brad Smith, Microsoft's 2005 Sales and Marketing Partner of the Year for Small Business Solutions), strategy, implementation, and results on my web site. See

At that site you can also download the radio ads that I've aired so far. At the top of the list is the radio ad I use for to push the Small Business Specialist certification. If you're a MS SBSC, this is one way you can use your new designation to market yourself.

As always, I welcome your feedback.

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